Manchester United
Pre Season Tour 2017
I was asked to art direct, design and roll out the look and feel of the 2017 United States pre-season tour. The brief was to create something appealing to our American audience rather than European. I created everything ranging from social posts to stadium branding.
Campaign hero image
Social post designed to ramp up interest as launch drew closer. Working examples are below.
It was great to see the interaction with my campaign on social channels, from overseas fans, to the players themselves.
Desktop wallpapers created for fans to download on the Manchester United website
3D Graphic
3D Graphic created for the squad announcement on Facebook, working example is available on Manchester United's Facebook page:
https://www.facebook.com/manchesterunited/photos/a.411767862745.195597.7724542745/10154915229187746/?type=3 (best viewed on mobile)
